Giulia Glassiani ● May 09, 2025

Meet Liam, the Heart Behind Full Power Cacao - Where Purpose, Ritual, and Real Connection Come Together

Meet the founder of Full Power Cacao, where wellness, connection, and personal growth come together, one cup at a time. Liam Browne created this brand not just as a product, but as a way of life rooted in purpose, presence, and community. For Liam, cacao isn’t about chasing perfection or quick fixes. It’s about slowing down, tuning in, and creating space for joy and real transformation.

His journey hasn’t been a straight line - it’s included moments of deep challenge, reflection, and renewal. But along the way, Liam discovered something that helped him reconnect with himself in a more honest, grounded way: ceremonial-grade cacao. What started as a personal practice soon became a mission to help others feel more connected, more alive, and more Full Power.

We caught up with Liam to talk about mental health, daily rituals, and what it really means to build a life (and a brand) around healing and heart.

Tell us a bit about yourself - who are you beyond the bio?

LIAM: Honestly, there’s not much beyond the bio - what you see is what you get. My life’s all about spreading Christ-consciousness, the yogic path, and helping people awaken to the greatest version of themselves. FULL POWER CACAO isn’t just a business - it’s my life’s purpose. It’s how I share joy, authenticity, and a deeper sense of meaning with the world.

I’m big on laughter, fun, realness. I want people to own their story - not to dwell on where they’ve been, but to focus on where they’re going. And make sure that destination is powerful, beautiful, and FULL POWER.

Outside of that? I love football. Manchester City are my team. It’s one of the few things that lets me totally switch off and be present. But even that’s part of the path - finding joy in the little things. FULL POWER CACAO is how I serve the bigger picture. One person at a time... or sometimes 300 when we’re doing ceremonies.

Was there a moment you realised your mental health was struggling? What did that look like for you?

LIAM: Yeah - when my mum passed away in 2007, it knocked me off my axis. I was living in London, doing loads of drugs, selling drugs - just fully in that chaos. I had this story in my head that mental health stuff was for Southerners or soft people. Lads like me - from council estates in Manchester - we didn’t get depressed. We just cracked on. But that wasn’t true.

When I lost my mum, I lost everything. I was completely numb. The turning point came when I got arrested with a serious amount of drugs. Suddenly I was facing prison time, and it shook me to my core. I started going to AA meetings - even though I didn’t really consider myself an addict - and working through the 12 steps. That’s when I started seeing that I was the common denominator in all my problems. It was never them - it was always me.

It was a long process. Six years of suicidal thoughts, of waking up feeling like life had no point. I’d lost my spark. The part of me that used to light up a room, make people laugh - it was gone. Or so I thought. What was really happening was that the old version of me was dying, and the real me was starting to emerge. That process is painful - peeling back all the ego, the stories, the old programming - but it’s worth every second.

What helped you start to move through that period? Were there any key shifts or turning points that stand out?

LIAM: The 12 steps started it. Moving back to Manchester helped. Getting into yoga and meditation - even though at first I was maybe like, nah, that’s not for me. But then I went to India, found the spiritual path, and everything changed.

A massive moment for me was on a Buddhist retreat, when I heard this teaching that anger is a choice. I’d always thought it was something that just happened to me - like I had no control over it. But realising I had a choice in how I responded? That was a game-changer. It was like two stone of weight lifted off my shoulders.

From there, it was about showing up. Every day. Doing the work. Yoga, breathwork, study, practice. It’s not glamorous, but it’s where the transformation happens.

How has working with cacao supported your mental health journey - and how did that lead to creating Full Power Cacao?

LIAM:
Cacao’s been massive. It’s like this ally that’s always there - supporting your clarity, your focus, your emotional state. It’s loaded with feel-good chemicals like phenylethylamine, tryptophan, dopamine, serotonin - all in gentle, natural amounts. But honestly? It’s not just about what’s in it. It’s about what it represents.

For me, cacao brought purpose. Creating FULL POWER CACAO gave me a reason to get up in the morning. It aligned with everything I’d been building toward - my healing, my path, my mission. I couldn’t have launched it until I’d done enough work on myself to lead from a place of authenticity and integrity.

And I’ve found that the more I give to cacao - the more I serve its spirit - the more abundance comes. In energy, health, wisdom, community, finance. FULL POWER CACAO is a mission, a movement. Not just a product.

When things were tough, did you feel able to talk about it - or did it feel like you had to carry it alone?

LIAM:
I did talk to friends, but when you’re deep in it, there’s always that fear you’ll bring others down. I was searching for help, for something - but it took a while to understand that real support exists. And once you get that, and you accept that no one’s going to save you for you, then you start to open up. And that helps a lot.

What’s been most helpful in looking after your mental and emotional wellbeing over the years?

LIAM:
Yoga. No question. The postures, the breathwork, the stillness - all of it. It helps you shed what’s not serving you and remember who you really are. When you’ve got purpose, things start to line up. You feel more steady. You start living with intention.

And emotionally, it’s about release. I believe real masculinity is about being able to cry. To feel. To be raw. Not performative - not crying all the time just to show it - but having that capacity to feel deeply and then move forward with strength.

You went on Dragons’ Den - not exactly a low-pressure setting! How did you prepare for that experience, and do you have any tips for staying grounded in nerve-wracking situations?

LIAM:
For me, it was all about mindset. I didn’t see it as the be-all and end-all. I’d already decided FULL POWER CACAO would be a success - with or without investment. That flips the script. You walk in offering them something, not begging for approval. That’s powerful.

Before we went in, I did breathwork. I chanted mantras in the hallway. I called in the energy of cacao, trusted in the spirit that guides this whole thing. And I stayed busy beforehand — didn’t overthink it. I knew my worth. I knew my numbers. The rest was out of my hands.

If someone reading is having a hard time right now, what would you want them to know - from someone who’s been there?

LIAM: You have to show up for yourself. That’s the first step. Start identifying what’s not serving you. Be honest. Brutal, even. Cut it out. Replace it with things that feed your soul - yoga, meditation, breathwork, time in nature, stillness. Stop drinking. Stop numbing.

And realise: you can flick the switch. You can decide - right now - that you’re going to figure this out. You’re going to move toward joy. But you have to let go of the old to welcome in the new. That’s the work.

And finally... you’re off to a deserted island. What three things are you bringing with you?

LIAM: A water purifier. Mala beads so I can chant mantras. And a machete - for coconuts and general survival. I thought about a hammock too, but I’ll build one. Hopefully this island’s somewhere warm, not the Outer Hebrides or something! But honestly, it sounds like bliss. A chance to go deep, meditate, and just be.